It all started when…

Music is the only language that is universal and understood across the world. One artists that is truly making big moves in the United States and overseas is Big Hookz. Originally from Cameroon, Big Hookz has traveled all over the world and is now resigning in the DMV. He has been able to have success with his music in places like Germany, but also has been able to cross over and be successful here.

Recently, HipHopSince1987’s own Rick Dange sat down with Big Hookz in ER Studios in Philadelphia for an exclusive interview. Big Hookz opened up about his life growing up overseas and how he ended up in the United States. He talked in depth about his musical journey and what led up to him becoming the artist that he is today. He also spoke about his current single “No Love” featuring LexC and how they created the hit record. Being the creative and entrepreneur that Big Hookz is, he also manages artists and has a book coming out soon as well as which he talked about and much more!

Checkout this exclusive interview with Big Hookz and make sure you get his latest single “No Love” featuring LexC!!!

This interview was shot & edited by Rick Dange.


Transcript

Rick: Now right now you’re currently promoting your new single “No Love” featuring LexC, and she’s actually here with us right now!

Big Hookz: Yes, sir!

Rick: LexC, if you wanna introduce yourself. Tell the people where you’re from.

LexC: Hey, everybody! My name is LexC, and I am a singer, songwriter, and audio engineer from Atlanta, Georgia.

Rick: Okay! Okay! How’d you two guys link up?

LexC: Um, so because I am an audio engineer, Hookz actually came to the studio that I worked out of called Rich Productions in Marietta, and he was working with another female artist that he wrote a hook for and was having her reference the track. I gave her some pointers on how to maybe put a little more feeling into it or maybe how to pronounce some of the words, and I guess he liked the way that I was directing her, and said, “Hey! Would you be interested in maybe doing some work together?” And, that’s how “No Love” basically came into play.

Big Hookz: Yeah! Shout out to Stylistic, you know. We were doing like a hook line in Atlanta for one of the singles that I dropped. It’s called “Mistakes.” So, I went to the studio. One of my homeboys - shout out to Sand Man. Sand Man is a dope artist, too, in Atlanta. He’s the one who gave me the contact of the studio that LexC worked. Rich Productions, right?

LexC: Yup!

Big Hookz: So, we went there, and, you know, she was like - you know I’ve never seen a female producer before. I’ve never worked with any female producer. That’s what really got my attention.

Rick: Okay!

Big Hookz: And then, um, you know the singer was, you know, singing, but I think she was hitting some notes, so Lex kind of directed her. So, I figured out from there that she could sing. So, I asked her if she’s an artist, producer. So, she gave me her contact, and I went online and checked it out. So, again, what got me really attracted is the business part of it.

Rick: Right!

Big Hookz: She’s well, like, where everything was well organized. It’s hard to see an artist that, you know, that had everything, like, from, from, from the website -

LexC: Social media, website -

Big Hookz: Yeah! Social media. Everything was just well-organized because - bro - sometimes it’s not about the talent. It’s about your work ethic.

Rick: For sure!

Big Hookz: You know, hard work beats talent when talent doesn’t work hard!

Rick: Facts!

Big Hookz: So, um, that’s when I asked her. I saw she was doing different things like the music, singing, so I already had the song “No Love” in my head and was like, “Yo! I need someone to drop a hook line for it.” So, when I asked her, I sent her the beat. She just went with the title of the song and sent it back to me like the week after, and it was killin’, man! 

Rick: So, what’s the actual concept for the record?

Big Hookz: I think Lex can talk about it.

LexC: Well, at that particular time I was going through something personally in my life. I had just broken up with a boyfriend. And so, I was definitely - the beat was already titled “No Love,” so I was definitely not feeling any love.

Rick: Right!

Big Hookz: (laughing)

LexC: (Laughing) And so, that’s how the whole premise of the song came together.

Rick: Okay! Is there a visual coming for it?

LexC: Oh yeah! It’s already out!

Big Hookz: We have the visual ready!

Rick: Okay! The visual’s already out?

LexC: Yeah!

Big Hookz: It’s out! It’s everywhere! All platforms! It’s on BET Jamz as well.

Rick: Okay! Alright, so I’m late. The video’s out!

Big Hookz: Yeah!

Rick: I heard it on Apple Music, but I didn’t actually see the video. Okay! So, check the video out right now. We’re gonna put a link in the bio!

Big Hookz: Check the video on my YouTube. Yeah!

Rick: Um, so “No Love,” that’s picking up. That’s making the moves. Do you know what the next record that you’re gonna put out is, or are you just gonna concentrate on “No Love” right now?

Big Hookz: Yeah! We’re concentrating on it right now because it’s receiving from the radio stations, from the DJs. You know to break records, so -

Rick: Yeah! Takes time!

Big Hookz: Takes time! So, it’s a whole process, man! But we have a follow-up song that we’re working on.

Rick: Okay!

Big Hookz: Yeah! ‘Cause a lot of DJs have requested - shout out to DJ Reddz in D.C. - he’s the one who’s like, “Yo! Hookz! Y’all gotta drop the follow-up for this song, you know! So, we started working on that . We’re still in the process while we’re pushing the “No Love” song.